Food Traceability Is Now Possible For Restaurant Owners With This Powerful App

Aug 3, 2021

Get the most accurate food traceability possible for your customers with the iFoodIQ app from Food Marketing Solutions. You can request a free consultation at (480) 534-7563.

Are you a restaurateur, grocer, fisherman, farmer, or rancher who wants to better inform your customers? Do you want to know more about the foods you buy or eat? If any of these apply, iFoodIQ is the intelligence application for you.

This new software application from Food Marketing Solutions has been created with you in mind. The traceability app allows you to know exactly where food originates and how it travels to get to the table. It will help producers, restaurateurs, retailers, patrons, and consumers.

You can find more information and helpful videos at

The app collects data throughout the food journey. This data is then used to paint a picture of where the food was sourced and how it logistically gets to its destination.

Sustainability, food safety, and the support of ethical fishermen, farmers, and ranchers are key issues for many today. It is important for you to understand the people and places behind the food you eat and feed your family.

By using this app, retailers and restaurateurs can share this vital information. The system is QR code-driven from the point of origination. Each package is labeled with a QR code and may contain an insert with the code.

Each step is detailed starting from where the food is produced – a fishery in Maine, a farm in Idaho, a ranch in Florida, etc. Information continues to be added during processing, packaging, and shipping. The information in the app can be branded for your specific restaurant or store.

Not only do you learn the basic product facts, but you also learn about the people who produce the food in the package or on your plate. This information personalizes the experience and builds a relationship between the consumer and the producers.

From coffee to corn, lobster to lamb, and peas to prime rib, traceability is becoming a vital concern for governments and consumers. iFoodIQ from Food Marketing Solutions provides an affordable answer for producers.

Food Marketing Solutions has been in the food industry for over 20 years, working in the areas of branding and marketing strategies. This food traceability intelligence app is a logical extension of their mission.

Do you want to understand more about the food you buy and eat? 

Go to to learn more about how iFoodIQ can help you!

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