This Agency Offers Content Marketing To Local Sacramento Paving Contractors

Nov 8, 2023

Do you want to rank higher on Google, get more Maps visibility, and have more customers calling your business each week? Get in touch with Brigins Digital Consultants at +1-916-534-8402!

The results-backed content marketing strategy you don’t want to miss!

Are you tired of ranking behind your competitors for local Google search terms? Do you want to reach more customers and get seen as the go-to paving and surface company in Sacramento?

Let Brigins Digital Consultants pave the way to a brand new online presence with content marketing that ACTUALLY works.

The agency provides multi-faceted campaigns that combine branded articles and blogs with visual and audio media. That means you can get found everywhere that matters, and get seen as a leading specialist in your field!

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Why local search matters – and what you can do about it

The agency highlights the importance of taking a local approach to content marketing. Its research team found that 42% of Google searches are looking for local information, and 72% of consumers that did a local search then visited a store within five miles.

They'll create location-based content that targets potential customers in a specific geographic area. Ongoing campaigns gradually expand the targeted location over time, building a strong brand foundation in the initial area first.

One of the primary goals of the service is improving your visibility on Google Maps and ranking you in the 3-pack. This enables you to gain more calls and convert more local leads.

In addition to optimizing for local search, Brigins Digital Consultants publishes branded content on high-domain-authority websites. Distributing articles and other assets to trusted and reputable publications increases your credibility and domain authority by association. This content marketing strategy improves overall search rankings and brand visibility, while also driving more qualified leads to your website.

A picture is worth 1,000 words

For contractors with strong visual case studies, the agency will create slideshows and infographics demonstrating before-and-after imagery. These quickly demonstrate quality work and expected results. The visual content, which also includes videos, performs well on both websites and social media, showcasing client capabilities.

Throughout each campaign, Brigins Digital Consultants provides snapshot reports to monitor progress - allowing you to track brand awareness and lead generation growth over time, proving the impact of the hyper-local approach. You can use this to make any adjustments needed to ensure a strong overall ranking.

A spokesperson states: "We help you to reach your best clients by crafting meaningful hyper-local ads and media coverage. If there's a service you offer in a specific location, neighborhood, or region, we help you get seen."

What are you waiting for? Let's take your online presence to the next level today!

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