You don’t need to release a product before you start posting on social media. To help you with your pre-launch strategy, IdeaPros offers this free report.
There’s no better place to build buzz for your upcoming product release than social media. Luckily, IdeaPros has a comprehensive report to guide you during the pre-launch phase.
This guide comes out as social media usage rises to 90% of the U.S. population — further proof of such channels’ ubiquity. Tessa Ashford, the report’s author and marketing director at IdeaPros, says that posting on online networking sites allows you to get preliminary feedback which can help you improve not just your product but your chances for success.
Learn more by visiting https://www.ideapros.com/
“How To Do Pre-Launch Social Media” places a heavy emphasis on market research, which can guide your startup’s social strategy and content development. Moreover, it ensures that your company has a strong message that compels early adopters to try your product.
Ashford writes, “What you post on social media shapes what people think of your venture. That’s why it’s crucial to research who your target market is so you can tailor your posts to address their needs or interests.”
WATCHING BEFORE POSTING
While you may prioritize populating your social feeds during the pre-launch phase, Ashford says it is better to observe first. Indeed, the report tackles the Study, Engage, Educate (S.E.E.) method, which entails analyzing how target audiences behave on social media before engaging with them.
ESTABLISHING SOCIAL PRESENCE
Another important step discussed in the guide is claiming social media handles for platforms like Facebook, Instagram, Twitter, and LinkedIn, which helps you verify if similarly named companies already own these handles. The report likewise offers guidance on how to quickly create simple but impactful visual assets such as logos and display photos for your company.
USING QUESTIONS AS INSPIRATIONS
Lastly, the guide tackles how to use online forums to better understand consumer questions and how to use these as inspiration for your social content. It offers a quick overview of the most common websites that people use to post their questions about a variety of topics.
You can access the full report at https://www.ideapros.com/blog/how-to-do-pre-launch-social-media/
ABOUT IDEAPROS
Beyond being a business consultancy, IdeaPros offers a support network to entrepreneurs like you. By working with the company, you get access to a team with over 200 years of combined expertise in all facets of entrepreneurship.
Part of its mission to empower entrepreneurs is to release free guides like “How To Do Pre-Launch Social Media.” Don’t miss this opportunity to get ahead of the game - read the report today!
Entrepreneurs who require additional one-to-one business coaching can book a slot at https://www.ideapros.com/start-now/
