Learn How To Reengage Inactive Customers With Effective Marketing Strategies

May 18, 2022

Are you looking for the best way to improve your customer experience? Would you like effective strategies for reactivating your dormant retail customers? Then learn how Relay Network’s customer feed offers the best ROI for your business by reactivating dormant customers!

Learn How To Reengage Inactive Customers With Effective Marketing Strategies

If you’ve been struggling to meaningfully engage with your customers, you will likely have seen a corresponding drop in customer lifetime value. That’s why Relay Network engaged analyst firm Forrester to generate a report that highlights how its customer feed can help financial institutions acquire new customers, while also reactivating dormant retail banking customers.

Forrester Consulting conducted a detailed study of the financial benefits realized by customers of Relay's Feed technology for improving customer interactions and engagement.

Visit https://www.relaynetwork.com/forrester-total-economic-impact-study-on-financial-services for more information.

The customer experience types examined for the report cover all aspects of customer experience with solutions for initial onboarding, servicing, billing, renewals, and cross-selling.

Banks and credit unions may have a large audience of inactive customers who no longer interact with marketing outreach. Relay Network’s report highlights the benefits their Feed technology can provide to help you connect and reconnect with your customers.

For their Total Economic Impact study, Forrester Consulting interviewed several businesses with regard to their experiences before and after using Relay Network’s customer engagement services. By consolidating these interviews, the report highlights which business outcomes the Relay Customer Feed most improved since its adoption.

In the report, you can find detailed explanations of how Relay Customer Feeds offer reliable solutions for common engagement problems, such as the use of contextual relevance and consistency in marketing strategies. The report also explores any risks you should consider if you choose to implement the system for your own customer engagement.

In summary, the report highlights the key results of the study, which include activation of dormant customers, as well as improved overall customer engagement and customer lifetime value as well as an increase in the adoption of a business’s digital initiatives. The Relay Customer Feed's return on investment delivered up to 600% for customers from enhanced engagement for both new and reactivated customers.

Having worked with clients in multiple industries, Relay Network's Feed Technology can be used by businesses in sectors including finance, healthcare, insurance, energy, and telecom.

If you are interested in seeing how a Relay Customer Feed can help you to better connect with your customers, you can easily book a demo through the company’s website.

As one of the companies quoted in Forrester Consulting’s report stated, “The cost equation is pretty simple with Relay. It’s not extremely expensive, and it’s based on engagement.”

Discover how Relay Network can help your business to improve its engagement and reactivate dormant customers with Forrester Consulting’s detailed report today!

For more information, you can visit https://www.relaynetwork.com/forrester-total-economic-impact-study-on-financial-services where you can read the full report.

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