B2B Custom Data Sets For Sales Teams Boost Lead Generation & Conversions

Sep 19, 2023

If you want your sales team to attract more leads and close more deals, leverage custom B2B data sets from LeadGenius.

Does your B2B sales team struggle to land clients? LeadGenius’ custom and highly specific data sets are just what you need! 

This service delivers data that uncovers deep-seated customer motivations that your B2B company cannot otherwise access. Since all data sets are commissioned on-demand and tailor-fitted to your specific needs, you can gain a competitive edge against your rivals.

Learn more by visiting https://www.leadgenius.com/

LeadGenius uses a unique approach to data collation and interpretation that leverages artificial intelligence and human insight. AI is utilized to quickly collate publicly available data and enrich it with additional information from the internet. Data scientists, meanwhile, analyze the data sets to uncover insights in the B2B sphere.

The company highlights that data-driven decisions can provide a clear path to growth in today's complex economy. Indeed, research from McKinsey shows that insight-led companies are 23 times more likely to acquire customers and six times more likely to retain existing clients.

However, data in the B2B sector is not as widely available or accessible, since you likely offer highly technical or niche services. LeadGenius’ bespoke marketing intelligence solution is the next best thing to conducting interviews or focus group discussions with B2B decision-makers yourself.

By granting B2B companies access to in-depth and segmented data, LeadGenius allows your salespeople to craft detailed and realistic buyer personas. These, in turn, can guide them in creating tailored messaging, product packages, and special offers that all lead to greater conversion rates.

According to LeadGenius, clients who used the data provider’s services have increased their total addressable market (TAM) by 42%, thus broadening their revenue sources. More importantly, B2B enterprises have realized a nine-fold return on investment due to custom data sets delivered by LeadGenius.

A spokesperson says: “B2B sales and marketing has always been challenging, especially because teams often feel like they're flying blind. With our custom data sets, your personnel can have a clear sense of who they’re talking to and what they want to hear. This results in more sales and a healthier bottom line for your enterprise.”

ABOUT LEADGENIUS

LeadGenius specializes in data enrichment, providing industry-specific insight that helps businesses thrive. Among its esteemed clients are PayPal, Salesforce, SAP, Weebly, and eBay.

Get the clarity and certainty you need with customized B2B data sets. Request a free demonstration from LeadGenius today!

You may visit https://www.leadgenius.com/ to learn more about the company and its services.

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