Why Using QR Codes For Your Business Can Increase Customers

Jun 21, 2022

The Department of Marketing has posted a new article on how QR codes have revolutionized the world.

Why Using QR Codes For Your Business Can Increase Customers

The Department of Marketing has published a new article entitled "QR Codes Are Back... Whether You Like Them Or Not". The post details the most critical aspects of how QR codes are regaining popularity among businesses for business owners looking to find new ways to market their business. Marketing firms and other interested individuals can view the full article here.

Ironically, QR codes have been around since 1994, thanks to the Toyota Motor Company, but they didn't catch ground until 2011. With the explosion of smartphones, the ability to use QR codes more profusely became more evident. Business owners looking to find new ways to market their business can use QR codes, especially in the last few years due to the COVID-19 pandemic, helping firms and restaurants find safer ways to display menus and products.

One of the essential pieces of information the article tries to convey is that by implementing QR codes into marketing strategies, businesses can now direct consumers straight to specific content.

The best example of this is found in the following extract:

"When you have a lot of information to provide quickly, or when that information frequently changes (like a restaurant menu), QR codes are a perfect solution. You change the content on the site, and the QR code stays the same."

In discussing the article's creation, Maggie Rees, Client Success Manager at The Department of Marketing, said:

"QR codes have completely changed the marketing landscape since the pandemic. Being able to provide content through smartphones quickly has revolutionized how business owners market their products. QR codes are quick and easy, allowing business owners to rediscover ways to provide information."

The Department of Marketing now welcomes comments and questions from readers concerning the article, as they are intent on providing readers and businesses with information about ways to improve marketing tactics. The Department of Marketing strives to provide educational resources on the best marketing practices.

Those interested can contact The Department of Marketing via their website at https://www.deptofmarketing.com/.

The complete article is available to view in full at https://blog.deptofmarketing.com/qr-codes-are-back-whether-you-like-them-or-not.

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