If you live in Cebu City, or are thinking about relocating, the latest figures show now is the time to look for a new job as several industries soar to new heights in the city.
2025 brings more good news for the residents of Cebu City: more and more international companies, especially business process outsourcing organizations or BPOs, are flocking to the city in search of the Philippines’ best talent... you!
One such company is TTEC, who has identified a strong rise in roles for English speakers in sectors like customer service, sales, tech support and marketing and communications.
The great news is, if you are based in Cebu City, or are relocating there, there are so many jobs that are now hiring that have significant local, national and international growth potential.
As the Philippine Statistics Authority recently reported, Cebu City is continuing to experience strong economic growth, with previous years recording annual growth between 8.3 and 8.5%—owing to its strategic location, reliable digital infrastructure, business-friendly environment, vibrant lifestyle and tourist appeal, and, most essentially, its high-quality talent pool.
That is what has led companies like TTEC to identify Cebu City as one of their main growth areas, and why there are now so many big international names who are interested in tapping this talent pool and finding enthusiastic team players who are looking to take their career to the next level.
Although the requirements change between customer service, sales, and marketing positions, between entry-level roles and more specialized ones, and between companies, what seems to be hugely important in all current job postings is an interest in finding people who want to work for a company where they can develop personally and professionally.
So make sure you read the job criteria closely, including those soft skills mentioned, to make sure your values align.
While many local companies are still very much rooted in a grind culture, international BPOs are typically driven by their EVPs, or employee value propositions. - that is, by their promise to deliver a workplace where you can grow and thrive, benefit from genuine flexibility, improve your well-being, forge deep connections with your team and work with a tangible shared purpose.
Plus, bigger international BPOs can typically also offer other concrete benefits like competitive salaries, paid training and tuition reimbursement, and comprehensive health packages.
TTEC for one, encourages English speakers with a professional background in either customer service, sales, tech support or marketing and communications to check out their analysis of the Cebu City job market and to discover what it means to work at a certified Great Place to Work®.