Ranked the #1 U.S. Beach Destination for 2025, Myrtle Beach continues to draw families with its mix of attractions, natural beauty, and value. From iconic boardwalks to new family-friendly experiences, here are the top places to explore—plus insights from local experts on where to stay.
Myrtle Beach continues to dominate family vacation rankings, named the #1 U.S. Beach Destination for Summer Travel 2025 by Tripadvisor and the #3 overall U.S. destination. Families are drawn to its balance of affordability, variety, and accessibility.
Travel trends this year show more last-minute bookings and shorter stays, according to the Myrtle Beach Area Convention and Visitors Bureau. This shift means families are opting for flexibility and convenience while still seeking memorable experiences. Having a clear plan of top attractions can make shorter trips more rewarding.
This sprawling entertainment complex brings together specialty shops, dining, and family attractions. Highlights include Ripley's Aquarium with its shark tunnels and touch pools, and WonderWorks, a hands-on science center designed to keep kids engaged for hours.
One of the tallest Ferris wheels in the U.S., the SkyWheel offers panoramic views of the Atlantic Ocean and downtown. Families often rank it as a must for photo opportunities and evening rides.
Stretching 1.2 miles along the coast, the boardwalk offers shopping, eateries, arcades, and live entertainment. It's a lively but family-friendly spot for a casual evening stroll.
For a quieter pace, the state park offers fishing piers, nature trails, and the chance to spot local wildlife such as sea turtles. Families looking for educational activities can also take part in seasonal marine biology programs.
A shopping village with national retailers, local boutiques, restaurants, and green spaces that are perfect for family picnics or bike rides.
This seaside amusement park blends classic rides, arcade games, and water attractions, making it one of the most nostalgic and family-friendly stops in Myrtle Beach.
Myrtle Beach continues to expand its family offerings. New spots like Alley Oops, a bowling center with themed attractions and even a live shark tank, add variety beyond the beach. Wi-Fi-enabled family zones along the shore provide parents with peace of mind while kids play. Seasonal events—such as the Grand Strand Boat Show and cultural festivals—give families even more reasons to return year after year.
Accommodations play a central role in family travel. Experts at Casago Myrtle Beach, which manages more than 400 rental properties in the area, note that multi-bedroom condos with open layouts are increasingly popular for families booking shorter stays. These setups offer more space than hotels and make it easier to cook meals, relax, and enjoy private downtime between outings.
One example is a recently upgraded Ocean Dunes 4155 penthouse, which features 3 bedrooms, 3.5 bathrooms, and private balconies overlooking the Atlantic. Designed with families in mind, it combines the comforts of home with the feel of a private resort.
Myrtle Beach's tourism industry contributes more than $13 billion annually to the local economy, reinforcing its role as a thriving, family-friendly destination. From boardwalks and amusement parks to peaceful state parks and upgraded vacation rentals, it offers options to fit every type of family trip.
For families exploring vacation rentals, Myrtle Beach experts recommend choosing properties that balance space, convenience, and oceanfront views.
