Read Crucial Constructs’ report on the five media strategies that will help your small business establish an online presence and build brand identity.
Take your social media marketing to the next level - Crucial Constructs, an online marketing and business resource site, has released a report on social media strategies for small businesses. The report comes from author Ashley Wells, who is a frequent contributor of content on online business models, digital marketing, and e-commerce.
Go to https://crucialconstructs.com/social-media-5-strategies-for-small-business to learn more.
The release of the report helps you leverage the power of social media to improve brand awareness, attract new customers, and increase revenue.
The report opens by highlighting the importance of an effective social media strategy, as Google states that the average person will spend 5 years on social media platforms during their lifetime. Wells outlines proven social media strategies to help you take full advantage of the powerful marketing tool.
First, she introduces the “40-60 rule,” which dictates that you should create 40% of your content and curate the remaining 60% of your postings. This strategy allows you to increase engagement by producing compelling original content without compromising the quality of your social media posts.
When creating content, you are encouraged to prioritize shareability, as viral content offers a much higher ROI than typical posts. Wells advises you to monitor successful social media accounts to identify topics and content types that tend to go viral in your niche.
The author goes on to emphasize the importance of active engagement with social media followers, as it allows you to understand the needs and interests of your customer base. Rather than engaging with every post or comment, you are advised to focus on instances where you can provide value.
Though organic strategies are effective, social media campaigns often require some investment. As paid content and sponsored posts have become increasingly dominant on platforms such as Twitter and Facebook, Wells warns that the cost of social media marketing may rise in the next several years.
The report is in line with Crucial Constructs’ goal of providing educational value, as their mission statement reads: “We aim to empower you with the skill set needed to grow your business online. Our education and training can help you to build a real, honest, and ethical business that gives you the lifestyle you desire.”
Online competition is fierce - visit https://crucialconstructs.com/social-media-5-strategies-for-small-business to learn how you can get a leg up on your competitors with proven social media strategies!
