London Online Media Content For Financial Brands: Human-Developed Campaigns

Jun 13, 2024

London remains a leader in the global financial services sector, including emerging FinTech fields such as DeFi. Local digital marketing agency Dexy Media can enhance your brand’s message with a unique media content strategy.

High-Quality Content That Gets Noticed

Two factors can impact the effectiveness of content marketing: poor quality and publishing on obscure platforms. Dexy Media uses a team of professional writers to develop high-quality content that is published on hundreds of well-known websites.

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When we say “well-known,” we mean major news outlets, like Business Insider, Associated Press, and Google News. Your campaign will also cover a variety of formats, including news articles, blogs, infographics, videos, and slideshows.

The strategy is not only designed to increase your online visibility, but also to establish the reputation of your financial services brand. Amidst the clamour of AI-generated materials, a human-led approach remains a key element if you want to connect with your audience.

“Producing and publishing high-quality content can make the difference between a project that thrives and one that fades into obscurity,” a company representative explained. “We not only develop professional materials that focus on your target market, but we distribute on hundreds of trusted platforms to get you noticed in the places that people are looking.”

A Thriving But Competitive Industry

Approximately 1.1 million people are directly employed by the financial services sector across the UK, and a further 1.4 million are employed in related roles, such as management consultancy, accountancy, and legal services, according to recent reporting from industry body TheCityUK. The country is also a leader in emerging technologies, accounting for over 35% of new FinTech investments in Q1 of this year, as reported by Fintech Global Research.

As part of the new multimedia content strategy, Dexy Media can focus materials on specific topics and/or services, making your campaign even more visible for certain keyword searches. The agency can also develop rolling daily, weekly, or monthly campaigns, allowing you to reinforce your messaging, or to focus on different markets.

About Dexy Media

Recognizing that a large amount of content marketing goes unnoticed, Dexy Media sought to leverage more high-profile platforms to help boost visibility. Following on significant successes, the firm is now fostering several new distribution partnerships, with further updates expected in the near future.

“Thanks to these campaigns, our business is flourishing in multiple locations,” one client recently stated. “As a result of the higher visibility on Google, we’ve seen significant increases in organic traffic to the website. It also requires minimal input or effort on my part, so I have a lot more time to focus on being CEO, instead of worrying about digital marketing.”

For high-quality multimedia content that finds and connects with your target market, contact the specialists at Dexy Media.

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