Leaf World Media is announcing a new content marketing strategy to help local brands compete in the search results and gain long-term visibility using interesting, unique, and relevant multimedia content about each brand instead of traditional advertising options.
In the shifting landscape of today’s search engines, smaller and local brands can often find it difficult to rank at or even near the top of the search results, without buying “Sponsored Ad” spots. A new marketing technique by Leaf World Media offers a solution, using multimedia content creation to build a brand’s reputation, improve its authority, and increase its ranking, long-term - and all at a cost that's now more affordable for smaller players, says founder and digital marketing expert Jerry Vaiana.
More details can be found at https://leafworldmedia.clientcabin.com
Instead of the usual ads, customers searching for information about brands that use content creation strategies will find news articles, blogs, podcasts, streaming videos, and other media all about their products and services.
While content creation experts still use SEO strategies, this unique option to generate multimedia about a brand, products, or services offers additional opportunities not usually available from typical marketing. Each piece of content will include unique headlines, keyword strings, and hyper-local targeting to maximize its individual reach and ranking, with the option to add more content for cumulative benefits.
As each campaign is completed, business owners can review, suggest edits, and approve their content for publication. Once the campaign becomes publicly available online, the search engine algorithms will see that the content is interesting, unique, and relevant, as well as being hosted by a trustworthy source, and will increase the client brand’s ranking for relevant keywords and locations.
The content creation strategy is repeatable with cumulative results, so businesses can use additional campaigns to increase their ranking, or to target more keywords or locations.
At its core, content creation combines multimedia storytelling and branding strategies, which just happens to bring long-term, organic benefits to the search engine results. That means it’s important to have an expert manage, or at least oversee, the content that is being created and published to represent the brand, says Vaiana.
The new service by Leaf World Media allow business owners to create campaigns in up to 6 popular multimedia formats, with a high chance of ranking at or near the top of the results, without “Sponsored Ad” banners. While business owners are not required to create their own content, they are encouraged to suggest headlines, topics, keywords, and products to focus on.
About Leaf World Media
Founded by digital marketing expert and content specialist Jerry Vaiana, Leaf World Media is a content marketing agency specializing in hyper-local multimedia solutions adapted to the needs of modern small and medium-sized businesses across sectors.
Interested parties can find more information at https://leafworldmedia.clientcabin.com
