For $27/month, Skool offers women dentists CE credits, expert coaching, and focused learning specifically for female-led practices—benefits not found in free Facebook groups that often contain irrelevant content and lack structured resources for unique challenges like team leadership.
As a woman dentist, I've tried nearly every online community available searching for solutions to our unique challenges. The frustration of scrolling through countless Facebook posts hoping to find useful advice is something we've all felt. That's why I'm sharing my honest comparison between Skool and Facebook for women dentists. has created a Skool community that addresses many shortcomings I've found in traditional Facebook groups.
The basic difference between these platforms comes down to purpose and design. Facebook groups were created for general social networking, then adapted for professional use. Skool was built specifically for learning communities with structured content and accountability. This difference appears in everything from content organization to interaction quality.
For women dentists specifically, the distinction matters even more. Our challenges with team leadership (particularly in female-dominated environments), practice growth without massive marketing budgets, and achieving genuine work-life balance need more than casual advice. Here's what really sets these platforms apart and why it matters to your practice's success.
When comparing Skool at $27/month to "free" Facebook groups, we need to look beyond the price tag. Facebook groups might not charge a membership fee, but they cost you in other ways. The constant notifications, algorithm-driven content that may not be relevant, and the psychological tax of social media add up. Many women dentists report spending hours scrolling through Facebook groups, often finding more questions than answers.
As practice owners, our time is our most valuable resource. The Skool platform's organized structure means you can find relevant information in minutes rather than hours. With CE-accredited courses, live coaching sessions, and a searchable knowledge base, you're not just accessing a community—you're entering a structured learning environment designed to solve specific problems efficiently.
The ROI question is straightforward: would applying just one solid strategy from the Skool community cover the $27 monthly investment? Consider that a single new patient typically generates $800-1,500 in initial value, with potentially thousands more in lifetime value. One effective team management strategy could save thousands in reduced turnover costs. The community provides actionable strategies for practice growth, team leadership, and efficient systems—all areas with significant financial impact.
One clear advantage of the Skool platform is access to CE-accredited courses. As dentists, we need to maintain our continuing education requirements, which typically means spending hundreds or thousands of dollars on courses or conferences. The Her Dental Journey Success Skool community offers up to 12 CE hours per year included in your membership. These aren't generic CE credits—they focus specifically on the business, leadership, and marketing aspects of dentistry that most clinical CE courses don't address.
In contrast, while some Facebook groups occasionally promote CE opportunities, they rarely include them as part of the membership. You might find announcements about courses, but you'll pay separately (and often substantially more) to access them.
The learning experience between these platforms differs significantly. Facebook's chronological or algorithm-driven feed means valuable content quickly gets buried. You might see a great post about handling team conflict on Monday, but by Wednesday, it's gone unless you save it or remember to search for it later.
Skool organizes content into modules, courses, and searchable resources. Information is curated, vetted, and arranged logically so you can follow a clear learning path. Instead of scattered tips, you get comprehensive strategies. This structured approach builds knowledge systematically rather than collecting disconnected advice.
Both platforms offer community wisdom, but in different forms. Facebook groups mainly provide peer-to-peer advice—dentists helping dentists based on personal experience. This can be valuable, but it's also unfiltered and anecdotal.
The Skool community includes scheduled live coaching and expert Q&A sessions where you can ask specific questions and get answers from professionals who specialize in dental practice management, marketing, and leadership. These aren't just fellow dentists sharing what worked for them—they're experts who have studied patterns across many practices and can provide evidence-based strategies.
The quality of information you receive directly impacts your practice's growth trajectory. In Facebook groups, even good ones, finding quality content among the noise can be challenging. Between personal updates, complaints, product promotions, and quick questions, finding substantial content requires significant filtering.
Skool's focused environment means nearly everything you see directly relates to improving your practice. The platform encourages deeper, more thoughtful conversations rather than quick comments. When you have 15 minutes between patients, you can learn something concrete rather than just scroll.
As dental professionals, the boundary between personal and professional online presence matters. Facebook blurs these lines. Even in "private" groups, your profile, comments, and activity are visible to group members, which may include staff, patients, or competitors depending on the group.
Skool creates a more contained professional environment. Your participation doesn't appear in friends' feeds, you can use a professional username, and the platform is designed specifically for learning rather than social networking. This separation allows for more honest questions about sensitive topics like team issues, finances, or practice challenges.
While Facebook groups often have large membership numbers, size doesn't necessarily mean quality connections. Larger groups mean more visibility but less meaningful interaction. The rapid pace of posts means substantial discussions rarely happen.
The Skool community focuses on deeper connections among members through structured interactions, collaborative projects, and facilitated discussions. Rather than collecting thousands of acquaintances, you develop real professional relationships with peers who are equally committed to practice growth and improvement.
Let's be honest—dental practices are predominantly female environments with unique interpersonal dynamics. Leading a team of women requires specific skills that aren't taught in dental school. The Her Dental Journey Success Skool community provides targeted leadership training designed specifically for female-led teams.
This specialized focus rarely appears in Facebook groups, where leadership discussions tend to be general. In Skool, you'll find resources addressing the nuanced challenges women face when leading predominantly female teams—from managing conflicts without being labeled as "difficult" to building authority while maintaining strong relationships.
Many women dentists I've worked with feel frustrated with marketing advice that assumes unlimited budgets. The Skool community emphasizes practical, non-paid marketing strategies that use your authentic voice and community connections.
While Facebook groups sometimes share marketing tips, they're often fragmented or tied to specific vendors. In contrast, the Skool platform provides comprehensive marketing frameworks specifically designed for women dentists who want sustainable growth without spending a fortune. These include systems for generating referrals, building community presence, and using social media effectively without expensive agencies.
Work-life balance isn't just a catchphrase—it's essential for long-term success in dentistry. Women dentists often handle multiple responsibilities beyond their practices, whether that's motherhood, caring for aging parents, community involvement, or simply maintaining their own wellbeing.
The Skool community approaches work-life balance with practical systems rather than platitudes. You'll find concrete strategies for time management, delegation, and practice efficiency that directly address the realities women dentists face. While Facebook groups like MDIB do discuss work-life balance (particularly for mothers), Skool offers structured guidance applicable to all women dentists, regardless of their personal circumstances.
Many dentists tell me they hesitate to join another platform because they already belong to multiple Facebook groups. But this is precisely why Skool makes sense. Instead of adding another disorganized space to check, Skool consolidates what you need in one structured environment.
The truth is that most of us aren't actively engaged in the majority of groups we've joined. We're passive scrollers, occasionally commenting but rarely getting measurable value. Skool's design encourages active participation and measurable outcomes. Many members report that once they joined Skool, they significantly reduced their time in other groups because they were finally getting the targeted support they needed.
The $27 monthly investment in Skool is minimal compared to most professional development in dentistry. Consider that a typical CE course costs $300-1,000 for a single day, while practice consultants charge $1,500-5,000 monthly.
The included CE credits alone justify the cost, not to mention the value of the templates, resources, and expert coaching. Many members report implementing just one strategy from the community that increased production by thousands of dollars or saved significant time—delivering an ROI far beyond the subscription cost.
After comparing these platforms extensively, here's my honest take: both have their place, but they serve different purposes. Facebook groups are valuable for casual networking, quick questions, and staying connected with the broader dental community. They're great for social connection and general discussions.
Skool, however, is where serious practice transformation happens. If you're committed to growing your practice, improving your leadership, and creating sustainable systems while earning CE and connecting with like-minded women dentists, the Skool platform delivers far more value.
I recommend maintaining membership in 1-2 high-quality for general networking while using Skool as your primary learning and growth environment. The structured nature, expert guidance, and focused resources make it significantly more effective for actually implementing change in your practice.
The best way to decide is to try it yourself. With Skool's 7-day free trial, you can check out the platform risk-free and see if it matches your practice goals and learning style.
Her Dental Journey Success provides women dentists with the specialized training and support needed to thrive in today's challenging dental landscape.
