Tired of waiting for your SEO activities to finally take effect? Stop the wait and get almost instant ranking improvements with a Holistic Campaign from HolisticMarketingLab.
In 2024, Google broke the rules of search with an update that has left marketers and businesses reeling to this day.
The old rules of SEO no longer apply, and businesses that once enjoyed prominent positions on Google's search pages suddenly found themselves on Page 2, struggling to get back to the top spot ever since.
So what do we know that actually works? The safe answer is authority, and with the help of HolisticMarketingLab, building online authority just got a bit easier. Learn more at https://holisticmarketinglab.com/holistic-campaigns/
HolisticMarketingLab is the industry standard when it comes to creating holistic campaigns, content campaigns designed to build authority due to their omnichannel and organic nature.
Another key quality of holistic campaigns is content amplification, an approach to increasing authority and brand visibility through the use of different types of content, such as blogs, slideshow presentations, videos, infographics, and podcast audio.
Sounds good, but what does it all mean? Simply put, by launching a holistic campaign, your product or brand benefits from the authority boost provided by organic content published on notable publications and websites.
This is how you properly do content marketing in 2025.
An important component of a holistic campaign is the news article, each of which is branded but written in a strict journalistic style. "The advantage of the news component of Holistic Campaigns is the trust it builds due to its organic nature, coupled with the fact that these are published on respected publications," HolisticMarketingLab explains.
Further, these news articles have an advantage over traditional digital ads because they stay online indefinitely. Unlike ads that require a constant injection of credits to stay visible, Holistic Campaigns articles are hosted like real news reports on HolisticMarketingLab's partners' sites, meaning they stay live for a very long time.
Lastly, compared to ads, holistic news articles pass as organic content. This type of content is always preferable because, even though sponsored content is placed prominently among SERPs, it is often skipped by searchers in favor of news or other organic content they deem more useful and trustworthy.
Supporting each news release are various pieces of content that are also distributed to a list of websites selected for their high domain authority scores.
While results from each holistic campaign vary, the agency has generally observed a 10% increase in site traffic and higher placement among SERPs for the keywords the client wants to rank for. These results can be achieved in a shorter timeframe compared to the six months to a year typically needed for a traditional SEO campaign.
HolisticMarketingLab takes each engagement seriously, which is why it offers a free website audit to determine how a holistic campaign can contribute to its improvement.
To get started, request a technical audit at https://holisticmarketinglab.com/application
