Scott Hall, digital content marketing and SaaS expert has released a comparison guide that covers 11 of today’s best email marketing services for business owners, bloggers, and e-comm entrepreneurs.
If you’re trying to promote your business, blog, or service, you’re probably having a hard time getting traction online. Have you thought about email marketing?
Email continues to be one of the most productive marketing tactics available to today’s entrepreneurs and small business owners. Content marketing expert Scott Hall has released a report that outlines 11 of the most effective services based on cost, software features, and your overall company goals.
See which package is right for you, at https://scotthall.co/best-email-marketing
In the complex world of digital marketing, email is one of the most cost-effective conversion vehicles you can use. It helps you stay in contact with prospect customers and can encourage repeat sales among your current customers. In his recent guide to today’s best email marketing services, Scott Hall helps you understand which software package best fits your overall goals and, and your budget.
Studies predict email use will grow from 3.9 billion users in 2019 to an expected 4.89 billion users by 2024. With email marketing ranking among the top three marketing channels, it can be a worthwhile component of even the most pared back of plans.
When you’re evaluating email marketing services, you want to look for packages that offer intuitive design templates, the opportunity to brand and personalize your messages, an analytics component, and a segmenting feature to help you target your messages. The packages Scott reviews feature functionalities tailored to different user groups, making the evaluation process a lot easier for you.
Two of the most recognizable email services profiled are HubSpot and MailChimp, but there are many other options to consider, especially if your pursuits fall outside of standard product or service marketing, i.e., blogging or book sales.
You’ve probably heard about HubSpot. They offer an email marketing package that comes with A/B testing to help you improve your CTR and open rates, and an analytics dashboard that allows you to monitor opens, clicks, and more. This is a very important and valuable feature. The HubSpot package also includes email templates that help you launch your campaigns from scratch, and their deliverability rate hovers around 99%, so you know your emails aren’t landing in junk folders.
MailChimp is a very popular service. It has over 14 million customers and free plans allow up to 2,000 subscribers. You can start out by sending up to 1,200 emails per month but after a certain number, you’ll have to start paying a fee. The MailChimp package also includes an app for Android and iPhone, which can be incredibly useful. Scott does caution, however, that MailChimp does not accommodate affiliate marketing activities so if that’s your specialty you’ll want to read through his other recommendations to find one that will work for you.
Gaining traction in today’s complex digital environment means engaging in-market audiences and persuading them to act. One of the most effective ways of doing this is through direct email marketing. With the release of his recent report, Scott Hall introduces you to 11 of the best email services available today, and will help you settle on the package that is in the best position to accomplish your goals.
Are you ready to start engaging and converting your target audiences? Visit https://scotthallco.business.site/posts/968029260297905903 so you can find out more.