Get Federal Employee Marketing Guidance To Attract Qualified Prospects

Jul 27, 2023

Bedrock Financial Services (800-779-4182) helps agents and advisors create federal employee leads and financial training to advance in their careers as retirement specialists. Check them out today!

Bedrock Financial Services offers a comprehensive suite of marketing services, from lead generation to case design, carrier illustrations, and new business submission support. They are committed to helping agents and advisors enhance credibility, expand their businesses, and create more qualified leads to grow their network in the federal and postal employee retirement market.

The Insurance Marketing Organization (IMO) offers you lead generation, personal branding, financial training, and marketing services. Recognizing the U.S. federal government and U.S. Postal Service as the largest employer pool, Bedrock aims to optimize your opportunities within this demographic.

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Bedrock Financial Services has access to nearly 1 million residential addresses and uses specific demographic criteria to target prospective clients. The team considers age, marital status, income, homeownership, family status, education, club or organization memberships, and hobbies, to ensure your marketing efforts reach the most promising prospects.

The company’s online marketing strategy utilizes pay-per-click, social media automation, Facebook campaigns, website optimization, and customized video production. By leveraging these techniques, you can expand your online presence and engage with a larger audience in a cost-effective manner.

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You can also take advantage of the organization's email marketing services, which have been developed to adhere to the 2003 CAN-SPAM Act to ensure consumer protection. They specialize in creating email drip campaigns, an automated sequence of personalized emails that have been shown to significantly boost open rates compared to single-send emails.

Bedrock also allows you to use its proprietary software and training platform to provide on-demand, personalized online courses to federal and postal employees teaching them how to maximize their benefits. Exclusively available to agents who are members of the PSRE Network, the system adapts to the behavior of each employee during the training, supplying information relevant to their specific needs.

“At Bedrock Financial Services, we truly care about our agent and advisor partners because we’ve been in your shoes. Our ultimate goal is to build your brand and credibility, and ultimately bring you more qualified leads. Equally important, you remain an independent professional, free to provide the solutions you believe will help your clients achieve their financial goals. when you partner with Bedrock, you enjoy the freedom and peace of mind to focus on what you do best - building successful, long-lasting relationships with grateful clients,” a representative said.

As Bedrock Financial Services continues to innovate in the federal and postal employee retirement market, its comprehensive approach to lead generation, branding, marketing, and support sets them apart, enabling its agent and advisor partners to maximize their potential. Contact the team today!

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