CSR Nonprofit Volunteering Strategy For Businesses Improves Employee Wellbeing

Mar 5, 2024

Corporate social responsibility (CSR) innovators Neki have launched the Gift of Giving. This new program is a revolutionary way for a company to connect with its employees and to showcase its charitable ethos.

If you’re looking for a more valuable way to nurture employee wellness and to improve your corporate culture, Neki has an innovative CSR solution that will do good on multiple levels.

See how their CSR strategy is helping businesses and their employees to thrive at https://www.neki.io 

Why Social Responsibility & Giving Matters

Neki knows that resoundingly, the key to purpose, passion, and fulfillment is doing acts in service of others, and they are applying this same ethos to corporate culture with their Gift of Giving CSR platform, which is a smart new way for your business to connect your employees with some of the world’s most valued nonprofits.

Neki has developed their CSR service in response to two core factors:

  1. First, that, as HR Dive recently reported, 86% of American workers today want to work for an ethical company that cares about the same issues they do, and would sacrifice better pay in order to do so.
  2. Second, that, as a large-scale study by The New York Times and the Industrial Relations Journal showcases, in the increasingly big field of employee engagement and wellness, only one activity has been shown to actually work, and it’s not better coffee in the break room, nor micro-nap hammocks, nor gym passes, but charity and volunteering!

Attract Talent, Increase Employee Engagement & Build Culture

Neki has taken both of these factors into consideration when developing their Gift of Giving program, which they believe will be a way for you to both attract the highest caliber of new talent when you are recruiting and keep your talent long-term by fostering a culture of meaningful social responsibility. 

The way Neki’s Gift of Giving program works is that your business can purchase giving funds which will then be allocated to your employees for them to spend on initiatives spearheaded by the 1 million global NGOs and charities that are partnered with Neki. 

A spokesperson for the corporate social responsibility group said, “We can help your business to make a meaningful difference in the world by providing a collaborative, impact-driven platform for positive change while also inspiring and engaging your team and differentiating your brand.” 

Build Engagement Through Service

Whether through volunteering initiatives like tree planting, food drive running, elder care, or volunteer teaching, or through targeted fundraising initiatives like walkathons and fun runs, Neki will help your business develop a culture of giving, and through their Gift of Giving program, you can help your employees serve causes that are close to their heart. 

Their spokesperson added, “At Neki, we’ve always believed that empowering employees to engage in philanthropy and volunteerism is not just good for the community, but also for the overall health and morale of your workforce. The Gift of Giving program at Neki is designed to seamlessly integrate these elements into your company’s culture, offering a unique platform for your team to contribute to causes they care about while fostering a sense of purpose and satisfaction.”

Neki’s Gift of Giving program also has an in-built social engagement service that will allow your business to share your charitable ethos with stakeholders, customers, prospective employees, and more.

Before you put more money into more office plants, into a morning meditation session, or into healthy lunches, see how Neki is helping businesses across the US to actually improve employee engagement and wellbeing through philanthropy.

You can set up a meeting and a platform demo with Neki’s team at https://meetings.hubspot.com/ron179

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